Content Strategy

Build a loyal readership with a tailored content strategy that gives your brand a lasting identity.

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What We Can Do For You

Brand Identity Research

We research and understand from you key elements of your brand’s identity, its offerings and brand positioning.

Competitor Analysis

Finding competitor brands, understanding their content strategy and assessing their content buckets for engagement levels.

Target Audience

We identify your target audience and understand the content mix they engage with the most.

Content Framework

We understand the content strategy created by your team to deliver clear communication and CTAs through different social networks.

Content development

We develop a content strategy for your marketing channels like your website and social media.

Content Calendars

We create content buckets and organise them in a social media calendar to ensure that your brand connects with the audience through a dynamic mix of content styles.

Measuring Results

We help you measure the effectiveness of the content strategy by analysing clicks, interactions, shares and conversions. We augment the content strategy periodically based on what’s working best for the audience.

Why Hire A Content Strategist?

Brand identity

Your digital content forms the voice of your brand. When the content strategy is right, it can help you develop a unique brand identity, tonality and a strong market position for your business.
Right Content Mix

A content strategist can bring versatility to your communication by planning a host of content campaigns around special events, new collections, launches, contests, giveaways etc. and prevent it from sounding monotonous.
Enticing your Audience

Engagement is the key indicator of the success of any content strategy. A content strategist helps plan brand communication to boost engagement levels and gets the target audience talking about your brand.

Brand identity

Your digital content forms the voice of your brand. When the content strategy is right, it can help you develop a unique brand identity, tonality and a strong market position for your business.

Right Content Mix

A content strategist can bring versatility to your communication by planning a host of content campaigns around special events, new collections, launches, contests, giveaways etc. and prevent it from sounding monotonous.

Enticing your Audience

Engagement is the key indicator of the success of any content strategy. A content strategist helps plan brand communication to boost engagement levels and gets the target audience talking about your brand.

How Do We Hire

At Talentela, we love having people who are passionate about what they do.
In fact, we place a lot of emphasis on hiring people who are not just experts at what they do, but who also thoroughly enjoy their trade.

Background Evaluation – In-depth analysis of the applicant’s background and skillset, through a comprehensive online form.

Creative and Critical Thinking – Candidate’s analytical, problem-solving and emotional skills are assessed.

Compatibility Test –Our HR executive interviews the candidates about their experience, expectations and their commercials to assess compatibility.

Technical Aptitude – A technical test to ensure that the candidate is up-to-speed with the current trends and skills in the world of digital marketing.

Induction and Onboarding – Lastly, only the top candidates who have proven their subject matter expertise and soft skills, are interviewed by our co-founders and are then inducted into the Talentela community.

Know more about how we build our teams

Team Skills

Updation -Just like your business, our strategy will not be static. Our content strategists take a proactive approach to improving your strategy and adapting it to fit your changing needs, industry trends, and more.

Strategy over gimmicks- Result-oriented approach to deliver tangible results on the brand’s bottom line.

Goal-driven- Result-oriented approach to deliver tangible results on the brand’s bottom line.

Agile - Ability to manage complex assignments within the stipulated constraints in terms of budgets and resources.

Timeliness -Adhering to strict deadlines and ensuring that quality work is delivered within pre-decided timelines.

SMM and SEO certifications - Facebook, Instagram, LinkedIn, Youtube
Google Analytics and Adwords
Copywriting

Digital Marketing
Content Editing and Proofreading
HubSpot Certified
5+ years of industry experience

Hard Skills →

Adobe Photoshop, Illustrator, After Effects

Colour Theory, Typography
Creative Visualisation

Digital Marketing

5+ years of industry experience

Soft Skills →

Updation – Just like your business, our design strategy will not be static. Our designers take a proactive approach to improving the look and style of all visuals and adapting it to fit your changing needs, industry trends, and more.

Goal-driven – Result-oriented approach to deliver tangible results on the brand’s bottom line.

Agile –Ability to manage complex assignments within the stipulated constraints in terms of budgets and resources.

Timeliness – Adhering to strict deadlines and ensuring that quality work is delivered within pre-decided timelines.

We are proficient in English

We work in all timezones

We get fast turnarounds with strict quality checks

We are proficient in English

We work in all timezones

We get fast turnarounds with strict quality checks

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